Yesterday our design team had the pleasure of sharing a morning with David Trubridge. For those who don’t yet know David, he is one of New Zealand’s most successful designers. His iconic lights and furniture have tapped into the New Zealand identity and are celebrated globally. His Icarus light is on permanent display at the Pompidou Centre and his TED talks challenge and inspire.
Does beauty really matter?
Beautifully designed objects that have meaning can enrich our lives and reconnect us to nature.
Like David, we argue that objects that are beautiful and have meaning enrich our lives and tend to enhance our enjoyment and performance within our environment. If we accept ugliness in our homes we’ll accept it in our cities, in the destruction of our natural environment. If we take care in the design and creative process, the objects themselves will in return enrich and nurture us, elevating us to a better version of our current selves.
Hush light, designed by David Trubridge in association with PLN Group, creates a more nurturing environment. Its soft, wave-shaped panels are both aesthetically beautiful and absorb noise in interior environments.
Just as we have approached our other markets, you can expect to see this thinking inform our future design program.
How much does beauty matter in your life and daily work?
If you ever have the chance to listen to David speak on this topic, you will likely come away with slightly different perspectives on why beauty matters for you. We encourage you to try and attend one of David’s talks.
As the speed of life increases, we all need to take a moment to reconnect with nature and nurture our mind, body and soul.